These are some of the results of a Financial Times/Harris Poll conducted online by Harris Interactive® among a total of 6,676 adults aged 16 to 64 within France; Germany, Great Britain, Spain, the United States, and adults aged 18 to 64 in Italy, between January 10 and 21, 2008.
While there is mostly pessimism about the economy of each country, when it comes to personal financial situations in 2008, people are a bit more optimistic. Pluralities of adults in Italy (44%), Great Britain (43%) and the U.S. (41%) believe their personal finances will neither improve nor worsen in 2008. Germans are slightly more likely to believe their personal finances will neither improve nor worsen than they are to believe their finances will get worse in 2008 (38% compared to 36%), while Spaniards are equally divided (38%). France is the only country where a plurality believes their personal finances will worsen (42%).
The Impact of Prices
One reason for this overall lack of optimism may have to do with the prices people pay for things. Overwhelming majorities in each of the six countries (ranging from 87% to 97%) believe that, in the past few months, the prices for food, energy and housing have increased. And, looking forward, they do not expect a change as similar numbers (ranging from 87% to 93%) think that prices for most of the things they buy will increase over the next year.
Economic Challenges Facing Governments
Adults in these six countries recognize that the economic challenge facing their national governments is a large one. Four in five (79%) French adults say the economic challenges facing their country are extremely or very big. Just under three-quarters of adults in Germany (73%), the United States (73%) and Italy (72%) also think the economic challenges facing their respective countries are extremely or very big. Adults in Great Britain and Spain do not think the challenges are as severe. Just over half in both countries (51% and 54% respectively) say the economic challenges are extremely or very big while 45 percent of British adults and 38 percent of Spaniards each say the challenges are somewhat big.
Adults in these countries recognize the challenges their countries are facing, but do not think the national governments are able to solve them. Two-thirds of Italians (68%), over half of French adults (63%), Americans (59%) and Britons (58%), as well as pluralities of Germans (46%) and Spaniards (44%) all believe the national governments of their countries will not solve the economic challenges facing their country very well. Germans and Spaniards are more likely than the other countries to at least think the governments will solve the problem somewhat well.
So What?
As the saying from the 1992 U.S. presidential campaign goes, “it’s the economy, stupid.” When economic conditions are good and people have money in their wallets and their 401(k)s and other investments are growing, they are free to focus on other issues – whether it is the environment, health care, immigration or the war in Iraq. When, however, economic conditions are not going that well, this focus becomes more laser-like and singular on the economy. This is what is happening now and, until people perceive things are getting better, they are going to expect their governments to focus on what they are focused on – improving economic conditions.