The silver lining is the emerging market countries where IT Spend by SMBs will show a growth rate of 8.2 percent in 2010 over 2009. Among the emerging market countries, BRIC country SMBs will spend $45 billion on IT in 2010. Besides Brazil, Russia, India and China, other emerging market countries with relatively higher SMB spend will be Mexico, South Africa, Poland, Malaysia, Argentina, Turkey, Indonesia, Czech Republic, Thailand and Philippines.
An interesting point to note is that Computing Hardware among emerging market SMBs will form a whopping 56 percent of the share of IT Spend as SMBs are still at an early stage of adopting IT and are the lowest rung of IT building blocks. At a global level, share of computing hardware is expected to be 34 percent while software will be at 19 percent.
Traditional IT spending among SMBs is slowing in mature markets. With already a heavy adoption of basic technology completed, growth areas would be cloud computing but spend levels will be low. However, the emerging market SMBs are still at an early stage of adopting basic computing technologies.